Blanc du Nil – All-White Fashion Boutique
Best Shopping in St. Maarten 2026 – We Are SXM, Tourist Info Center
Discover timeless all-white elegance in philipsburg, offering chic fashion pieces and stylish island-ready looks.
Nestled in Front Street, Philipsburg, Blanc Du Nil offers a unique shopping experience for those seeking stylish, all-white attire. This boutique specializes in eco-friendly, sustainable, and breathable 100% white cotton clothing, as well as a black & white viscose collection, designed to keep you cool and comfortable in tropical climates. The collection includes garments for men, women, and children, ensuring that the whole family can enjoy the timeless appeal of white fashion. Blanc Du Nil encompasses a passion from the cotton yarn to flowy dresses and smart-casual outfits in today’s latest fashion trends.
The store is owned and operated by Ash and his charming St. Maarten-born and raised wife, Minal. Ash, born in India and raised in Hong Kong, studied at a university in Montreal, Canada, and eventually moved to Sint Maarten, where he built a 25-year career in retail.

In 2017, Hurricane Irma devastated his business, so Ash had to come up with a different idea. This led him, with the help of a childhood friend and family support, to collaborate with Blanc Du Nil, bringing the distinctive all-white concept back to Sint Maarten once again.
Blanc du Nil’s clothing is renowned for its breathable, high-quality Egyptian cotton, making it ideal for beach outings or seaside strolls. The brand’s presence in some of the world’s most beautiful tourist destinations highlights its commitment to quality and style.
At Blanc Du Nil in Philipsburg, all adult items are priced at $35. At the same time, children’s clothing and accessories are available for $25, allowing customers to assemble a complete outfit for under $100—a rare find in today’s fashion landscape.
Blanc du Nil opening times:
Monday to Saturday: 9:30 am – 5:30 pm
Sunday: 10:30 am – 3 pm during high season when there are Cruise-Ships in Port St. Maarten
The store’s Facebook page and Instagram page invites visitors to explore its collection and discover new favorite looks, emphasizing the brand’s dedication to providing stylish , sportive and sun-ready apparel.
Blanc Du Nil | SXM easy overview:
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LITERALLY MY FAV SPOT. especially when it comes to 100% cotton , So Comfortable I’m so happyyy 🫶🏽🫶🏽
Super cool and very comfy clothes! This is your one-stop shop for everything you need



